The Mere Exposure Effect in the Domain of Haptics
Identifieur interne : 002432 ( Pmc/Corpus ); précédent : 002431; suivant : 002433The Mere Exposure Effect in the Domain of Haptics
Auteurs : Martina Jakesch ; Claus-Christian CarbonSource :
- PLoS ONE [ 1932-6203 ] ; 2012.
Abstract
Zajonc showed that the attitude towards stimuli that one had been previously exposed to is more positive than towards novel stimuli. This
We used objects of two material categories (stone and wood) and two complexity levels (simple and complex) to test the influence of exposure frequency (F0 = novel stimuli, F2 = stimuli exposed twice, F10 = stimuli exposed ten times) under two sensory modalities (haptics only and haptics & vision). Effects of exposure frequency were found for high complex stimuli with significantly increasing liking from F0 to F2 and F10, but only for the stone category. Analysis of “Need for Touch” data showed the MEE in participants with high need for touch, which suggests different sensitivity or saturation levels of MEE.
This different sensitivity or saturation levels might also reflect the effects of expertise on the haptic evaluation of objects. It seems that haptic and cross-modal MEEs are influenced by factors similar to those in the visual domain indicating a common cognitive basis.
Url:
DOI: 10.1371/journal.pone.0031215
PubMed: 22347451
PubMed Central: 3275618
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