The Pandemic Subject: Canadian Pandemic Plans and Communicating with the Public about an Influenza Pandemic
Identifieur interne : 000065 ( Pmc/Curation ); précédent : 000064; suivant : 000066The Pandemic Subject: Canadian Pandemic Plans and Communicating with the Public about an Influenza Pandemic
Auteurs : Laena MaunulaSource :
- Healthcare Policy [ 1715-6572 ] ; 2013.
Abstract
In this paper, I examine the goals for pandemic public communication as outlined in two Canadian plans for pandemic planning and infection control. I critique these strategies by drawing on Foucault's notions of governmentality and biopower. My argument is that the public health communication campaign goals reviewed rest upon a particular conceptualization of health in the context of pandemic planning as an individual/family duty, and that scientific/medical expert knowledge is most appropriate for guiding pandemic planning. This study contributes to a sociological understanding of how pandemic preparedness and infection control are represented in Canadian pandemic plans, how public health shapes pandemic communication messages in Canada, and the implications of those messages for subjectivity and notions of citizenship.
Url:
PubMed: 24289936
PubMed Central: 4750151
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<series><title level="j">Healthcare Policy</title>
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<front><div type="abstract" xml:lang="en"><p>In this paper, I examine the goals for pandemic public communication as outlined in two Canadian plans for pandemic planning and infection control. I critique these strategies by drawing on Foucault's notions of governmentality and biopower. My argument is that the public health communication campaign goals reviewed rest upon a particular conceptualization of health in the context of pandemic planning as an individual/family duty, and that scientific/medical expert knowledge is most appropriate for guiding pandemic planning. This study contributes to a sociological understanding of how pandemic preparedness and infection control are represented in Canadian pandemic plans, how public health shapes pandemic communication messages in Canada, and the implications of those messages for subjectivity and notions of citizenship.</p>
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<pmc article-type="research-article"><pmc-comment>The publisher of this article does not allow downloading of the full text in XML form.</pmc-comment>
<front><journal-meta><journal-id journal-id-type="nlm-ta">Healthc Policy</journal-id>
<journal-id journal-id-type="iso-abbrev">Healthc Policy</journal-id>
<journal-id journal-id-type="publisher-id">LP-HPL</journal-id>
<journal-title-group><journal-title>Healthcare Policy</journal-title>
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<issn pub-type="ppub">1715-6572</issn>
<publisher><publisher-name>Longwoods Publishing</publisher-name>
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<article-meta><article-id pub-id-type="pmid">24289936</article-id>
<article-id pub-id-type="pmc">4750151</article-id>
<article-categories><subj-group subj-group-type="heading"><subject>Population Health and Equity</subject>
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<title-group><article-title>The Pandemic Subject: Canadian Pandemic Plans and Communicating with the Public about an Influenza Pandemic</article-title>
<trans-title-group xml:lang="fr"><trans-title>La question pandémique: plans canadiens de lutte contre les pandémies et communication publique au sujet d'une pandémie d'influenza</trans-title>
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<contrib-group><contrib contrib-type="author"><name><surname>Maunula</surname>
<given-names>Laena</given-names>
</name>
<aff>Dalla Lana School of Public Health, University of Toronto, Toronto, ON</aff>
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<author-notes><corresp id="cor1">Correspondence may be directed to: Laena Maunula, <addr-line>Dalla Lana School of Public Health, 155 College St., Ste. 754, Toronto,</addr-line>
<addr-line>ON M5T 1P8</addr-line>
<email>laena.maunula@utoronto.ca</email>
</corresp>
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<pub-date pub-type="ppub"><month>10</month>
<year>2013</year>
</pub-date>
<volume>9</volume>
<issue>SP</issue>
<fpage>14</fpage>
<lpage>25</lpage>
<permissions><copyright-statement>Copyright © 2013 Longwoods Publishing</copyright-statement>
<copyright-year>2013</copyright-year>
<copyright-holder>Longwoods Publishing</copyright-holder>
</permissions>
<abstract><p>In this paper, I examine the goals for pandemic public communication as outlined in two Canadian plans for pandemic planning and infection control. I critique these strategies by drawing on Foucault's notions of governmentality and biopower. My argument is that the public health communication campaign goals reviewed rest upon a particular conceptualization of health in the context of pandemic planning as an individual/family duty, and that scientific/medical expert knowledge is most appropriate for guiding pandemic planning. This study contributes to a sociological understanding of how pandemic preparedness and infection control are represented in Canadian pandemic plans, how public health shapes pandemic communication messages in Canada, and the implications of those messages for subjectivity and notions of citizenship.</p>
</abstract>
<trans-abstract xml:lang="FR"><p>Dans cet article, j'examine les objectifs de communication publique de deux plans de communication canadiens visant la planification de lutte contre les pandémies et le contrôle de l'infection. Je critique ces stratégies à la lumière des notions de gouvernabilité et de biopouvoir définies par Foucault. J'avance que les objectifs de la campagne de communication en santé publique reposent sur une conception particulière de la santé, dans le contexte du plan de lutte contre les pandémies, où elle est considérée comme un devoir familial/personnel, alors que l'expertise et les connaissances scientifiques/médicales sont plus adéquates pour orienter un plan de lutte contre les pandémies. Cette étude apporte une compréhension sociologique de la façon dont la préparation à une pandémie et le contrôle de l'infection sont représentés dans les plans canadiens de lutte contre les pandémies, de la façon dont la santé publique donne forme aux messages des plans de communication canadiens et des répercussions de ces messages sur la subjectivité et la notion de citoyenneté.</p>
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