By restarting the research which has been led by Pierre Curie on the dynamics of materials and magnetism, we will demonstrate how the hypothesis of the subject « unconscious fantasy » can be explained by the hysteresis curve. The goal of this work is to show how the subject in question and their desire can be integrated into the hysteresis theory and describe what we would call the subject's unconscious hysteresis, and its relationship with sexuality. By returning to the Thales theoreom and its declension; the harmonic division, we will see how the subject's hysteresis allows to revisit the Four Speeches theory in an original way, posed by Jacques Lacan in his seminary book. This new epistemological approach would have psychoanalytical implications, notably on the question concerning the phallus, from the debt of psychoanalysis and leading us progressively to extend the question of non speech but equally extending from the Freudian theory of screen memories from the concept Screen Psychoanalysis. Some details and an abstract complement will be provided on the question of culture and its variations which has its structure in the capital-intensive function. This new abstract contribution, which we will call the Capital-Intensive Culture will be furthermore decisive in demonstrating the characteristics of a society under neoliberal governance. By conjugating the subject's hysteresis by the capital-intensive culture, different types of social governance are going to be implemented followed by their implications on the relationship between individuals and their freedom versus insecurity. Finally, from this new abstract contribution, we can teach and refine our analysis on the current unrest. An unrest supported by a type of analytical speech which sends the individual into destitution instead of opening up to their sexuality. Destitution which apparently guarantees being controlled by a system of neoliberal governance and perpetuating the implementation of measures to control and evaluate to strengthen its way and ethics on the question of economic profitability.

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   |wiki=    Wicri/Psychologie
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   |texte=   From subject's hysteresis... to the trouble in the neoliberal culture : tentative of psychanalysis
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