SchutzV1, Main, Corpus, bibRecord, 002093

Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

Identifieur interne : 002093 ( Main/Corpus ); précédent : 002092; suivant : 002094

Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

Auteurs : David Glen Mick ; James E. Burroughs ; Patrick Hetzel ; Mary Yoko Brannen

Source :

Semiotica [ 0037-1998 ] ; 2004-11-09.

RBID : ISTEX:7A82398447B361A2ED56C55A7E01FB2824706CA8
Url:

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DOI: 10.1515/semi.2004.2004.152-1-4.1

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ISTEX:7A82398447B361A2ED56C55A7E01FB2824706CA8

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Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

Pursuing the meaning of meaning in the commercial world: An international review of marketing and consumer research founded on semiotics

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