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What's in a Norm? Sources and Processes of Norm Change

Identifieur interne : 000255 ( PascalFrancis/Corpus ); précédent : 000254; suivant : 000256

What's in a Norm? Sources and Processes of Norm Change

Auteurs : Elizabeth Levy Paluck

Source :

RBID : Francis:09-0280451

Descripteurs français

English descriptors

Abstract

This reply to the commentary by E. Staub and L. A. Pearlman (2009) revisits the field experimental results of E. L. Paluck (2009). It introduces further evidence and theoretical elaboration supporting Paluck's conclusion that exposure to a reconciliation-themed radio soap opera changed perceptions of social norms and behaviors, not beliefs. Experimental and longitudinal survey evidence reinforces the finding that the radio program affected socially shared perceptions of typical or prescribed behavior-that is, social norms. Specifically, measurements of perceptions of social norms called into question by Staub and Pearlman are shown to correlate with perceptions of public opinion and public, not private, behaviors. Although measurement issues and the mechanisms of the radio program's influence merit further testing, theory and evidence point to social interactions and emotional engagement, not individual education, as the likely mechanisms of change. The present exchange makes salient what is at stake in this debate: a model of change based on learning and personal beliefs versus a model based on group influence and social norms. These theoretical models recommend very different strategies for prejudice and conflict reduction. Future field experiments should attempt to adjudicate between these models by testing relevant policies in real-world settings.

Notice en format standard (ISO 2709)

Pour connaître la documentation sur le format Inist Standard.

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A02 01      @0 JPSPB2
A03   1    @0 J. pers. soc. psychol.
A05       @2 96
A06       @2 3
A08 01  1  ENG  @1 What's in a Norm? Sources and Processes of Norm Change
A11 01  1    @1 LEVY PALUCK (Elizabeth)
A14 01      @1 Harvard University @3 USA @Z 1 aut.
A20       @1 594-600
A21       @1 2009
A23 01      @0 ENG
A43 01      @1 INIST @2 13817 @5 354000187327100070
A44       @0 0000 @1 © 2009 INIST-CNRS. All rights reserved.
A45       @0 3/4 p.
A47 01  1    @0 09-0280451
A60       @1 P
A61       @0 A
A64 01  1    @0 Journal of personality and social psychology
A66 01      @0 USA
C01 01    ENG  @0 This reply to the commentary by E. Staub and L. A. Pearlman (2009) revisits the field experimental results of E. L. Paluck (2009). It introduces further evidence and theoretical elaboration supporting Paluck's conclusion that exposure to a reconciliation-themed radio soap opera changed perceptions of social norms and behaviors, not beliefs. Experimental and longitudinal survey evidence reinforces the finding that the radio program affected socially shared perceptions of typical or prescribed behavior-that is, social norms. Specifically, measurements of perceptions of social norms called into question by Staub and Pearlman are shown to correlate with perceptions of public opinion and public, not private, behaviors. Although measurement issues and the mechanisms of the radio program's influence merit further testing, theory and evidence point to social interactions and emotional engagement, not individual education, as the likely mechanisms of change. The present exchange makes salient what is at stake in this debate: a model of change based on learning and personal beliefs versus a model based on group influence and social norms. These theoretical models recommend very different strategies for prejudice and conflict reduction. Future field experiments should attempt to adjudicate between these models by testing relevant policies in real-world settings.
C02 01  X    @0 770B13D @1 II
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C03 01  X  ENG  @0 Social norm @5 01
C03 01  X  SPA  @0 Norma social @5 01
C03 02  X  FRE  @0 Préjugé @5 02
C03 02  X  ENG  @0 Préjudice @5 02
C03 02  X  SPA  @0 Prejuicio @5 02
C03 03  X  FRE  @0 Etude expérimentale @5 03
C03 03  X  ENG  @0 Experimental study @5 03
C03 03  X  SPA  @0 Estudio experimental @5 03
C03 04  X  FRE  @0 Mass media @5 04
C03 04  X  ENG  @0 Mass media @5 04
C03 04  X  SPA  @0 Medios comunicación de masas @5 04
C03 05  X  FRE  @0 Relation intergroupe @5 05
C03 05  X  ENG  @0 Intergroup relation @5 05
C03 05  X  SPA  @0 Relación intergrupo @5 05
C03 06  X  FRE  @0 Conflit @5 06
C03 06  X  ENG  @0 Conflict @5 06
C03 06  X  SPA  @0 Conflicto @5 06
C03 07  X  FRE  @0 Croyance @5 07
C03 07  X  ENG  @0 Belief @5 07
C03 07  X  SPA  @0 Creencia @5 07
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C03 08  X  ENG  @0 Human @5 18
C03 08  X  SPA  @0 Hombre @5 18
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C07 01  X  SPA  @0 Interacción social @5 37
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Format Inist (serveur)

NO : FRANCIS 09-0280451 INIST
ET : What's in a Norm? Sources and Processes of Norm Change
AU : LEVY PALUCK (Elizabeth)
AF : Harvard University/Etats-Unis (1 aut.)
DT : Publication en série; Niveau analytique
SO : Journal of personality and social psychology; ISSN 0022-3514; Coden JPSPB2; Etats-Unis; Da. 2009; Vol. 96; No. 3; Pp. 594-600; Bibl. 3/4 p.
LA : Anglais
EA : This reply to the commentary by E. Staub and L. A. Pearlman (2009) revisits the field experimental results of E. L. Paluck (2009). It introduces further evidence and theoretical elaboration supporting Paluck's conclusion that exposure to a reconciliation-themed radio soap opera changed perceptions of social norms and behaviors, not beliefs. Experimental and longitudinal survey evidence reinforces the finding that the radio program affected socially shared perceptions of typical or prescribed behavior-that is, social norms. Specifically, measurements of perceptions of social norms called into question by Staub and Pearlman are shown to correlate with perceptions of public opinion and public, not private, behaviors. Although measurement issues and the mechanisms of the radio program's influence merit further testing, theory and evidence point to social interactions and emotional engagement, not individual education, as the likely mechanisms of change. The present exchange makes salient what is at stake in this debate: a model of change based on learning and personal beliefs versus a model based on group influence and social norms. These theoretical models recommend very different strategies for prejudice and conflict reduction. Future field experiments should attempt to adjudicate between these models by testing relevant policies in real-world settings.
CC : 770B13D
FD : Norme sociale; Préjugé; Etude expérimentale; Mass media; Relation intergroupe; Conflit; Croyance; Homme
FG : Interaction sociale
ED : Social norm; Préjudice; Experimental study; Mass media; Intergroup relation; Conflict; Belief; Human
EG : Social interaction
SD : Norma social; Prejuicio; Estudio experimental; Medios comunicación de masas; Relación intergrupo; Conflicto; Creencia; Hombre
LO : INIST-13817.354000187327100070
ID : 09-0280451

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