Eléments de l'association
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List of bibliographic references
Number of relevant bibliographic references: 1.Ident. | Authors (with country if any) | Title |
---|---|---|
005997 | R. Hill [Australie] ; L. Johnson [Australie] ; G. O'Brien [Australie] | Advertising creative services, the «problem definition, communication and response» (APDCR) process, and customer satisfaction/dissatisfaction |
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