Team science for science communication
Identifieur interne : 000427 ( Pmc/Checkpoint ); précédent : 000426; suivant : 000428Team science for science communication
Auteurs : Gabrielle Wong-Parodi ; Benjamin H. StraussSource :
- Proceedings of the National Academy of Sciences of the United States of America [ 0027-8424 ] ; 2014.
Abstract
Natural scientists from Climate Central and social scientists from Carnegie Mellon University collaborated to develop science communications aimed at presenting personalized coastal flood risk information to the public. We encountered four main challenges: agreeing on goals; balancing complexity and simplicity; relying on data, not intuition; and negotiating external pressures. Each challenge demanded its own approach. We navigated agreement on goals through intensive internal communication early on in the project. We balanced complexity and simplicity through evaluation of communication materials for user understanding and scientific content. Early user test results that overturned some of our intuitions strengthened our commitment to testing communication elements whenever possible. Finally, we did our best to negotiate external pressures through regular internal communication and willingness to compromise.
Url:
DOI: 10.1073/pnas.1320021111
PubMed: 25225381
PubMed Central: 4183174
Affiliations:
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PMC:4183174Le document en format XML
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<front><div type="abstract" xml:lang="en"><p>Natural scientists from Climate Central and social scientists from Carnegie Mellon University collaborated to develop science communications aimed at presenting personalized coastal flood risk information to the public. We encountered four main challenges: agreeing on goals; balancing complexity and simplicity; relying on data, not intuition; and negotiating external pressures. Each challenge demanded its own approach. We navigated agreement on goals through intensive internal communication early on in the project. We balanced complexity and simplicity through evaluation of communication materials for user understanding and scientific content. Early user test results that overturned some of our intuitions strengthened our commitment to testing communication elements whenever possible. Finally, we did our best to negotiate external pressures through regular internal communication and willingness to compromise.</p>
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<front><journal-meta><journal-id journal-id-type="nlm-ta">Proc Natl Acad Sci U S A</journal-id>
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<article-id pub-id-type="doi">10.1073/pnas.1320021111</article-id>
<article-categories><subj-group subj-group-type="hwp-journal-coll"><subject>117</subject>
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<subj-group subj-group-type="heading"><subject>The Science of Science Communication II Sackler Colloquium</subject>
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<subj-group subj-group-type="heading"><subject>Social Sciences</subject>
<subj-group><subject>Social Sciences</subject>
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<subj-group subj-group-type="heading"><subject>Physical Sciences</subject>
<subj-group><subject>Earth, Atmospheric, and Planetary Sciences</subject>
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<contrib-group><contrib contrib-type="author"><name><surname>Wong-Parodi</surname>
<given-names>Gabrielle</given-names>
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<xref ref-type="aff" rid="aff1"><sup>a</sup>
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<xref ref-type="corresp" rid="cor1"><sup>1</sup>
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<contrib contrib-type="author"><name><surname>Strauss</surname>
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<aff id="aff1"><sup>a</sup>
Department of Engineering and Public Policy,<institution>Carnegie Mellon University</institution>
, Pittsburgh,<addr-line>PA</addr-line>
15213; and</aff>
<aff id="aff2"><sup>b</sup>
<institution>Climate Central</institution>
, Princeton,<addr-line>NJ</addr-line>
08542</aff>
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<author-notes><corresp id="cor1"><sup>1</sup>
To whom correspondence should be addressed. Email: <email>gwongpar@cmu.edu</email>
.</corresp>
<fn fn-type="edited-by"><p>Edited by Baruch Fischhoff, Carnegie Mellon University, Pittsburgh, PA, and accepted by the Editorial Board April 15, 2014 (received for review November 1, 2013)</p>
</fn>
<fn fn-type="con"><p>Author contributions: G.W.-P. and B.H.S. designed research; G.W.-P. performed research; G.W.-P. and B.H.S. contributed new reagents/analytic tools; G.W.-P. analyzed data; and G.W.-P. and B.H.S. wrote the paper.</p>
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<volume>111</volume>
<issue>Suppl 4</issue>
<issue-title>The Science of Science Communication II Sackler Colloquium</issue-title>
<fpage>13658</fpage>
<lpage>13663</lpage>
<self-uri xlink:title="pdf" xlink:type="simple" xlink:href="pnas.201320021.pdf"></self-uri>
<abstract><p>Natural scientists from Climate Central and social scientists from Carnegie Mellon University collaborated to develop science communications aimed at presenting personalized coastal flood risk information to the public. We encountered four main challenges: agreeing on goals; balancing complexity and simplicity; relying on data, not intuition; and negotiating external pressures. Each challenge demanded its own approach. We navigated agreement on goals through intensive internal communication early on in the project. We balanced complexity and simplicity through evaluation of communication materials for user understanding and scientific content. Early user test results that overturned some of our intuitions strengthened our commitment to testing communication elements whenever possible. Finally, we did our best to negotiate external pressures through regular internal communication and willingness to compromise.</p>
</abstract>
<kwd-group><kwd>collaboration</kwd>
<kwd>informed decision-making</kwd>
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