Impact of the removal of misleading terms on cigarette pack on smokers' beliefs about ‘light/mild’ cigarettes: cross‐country comparisons
Identifieur interne : 001840 ( Main/Exploration ); précédent : 001839; suivant : 001841Impact of the removal of misleading terms on cigarette pack on smokers' beliefs about ‘light/mild’ cigarettes: cross‐country comparisons
Auteurs : Hua-Hie Yong [Australie] ; Ron Borland [Australie] ; K. Michael Cummings [États-Unis] ; David Hammond [Canada] ; Richard J. O'Connor [États-Unis] ; Gerard Hastings [Royaume-Uni] ; Bill King [Australie]Source :
- Addiction [ 0965-2140 ] ; 2011-12.
English descriptors
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Abstract
Aim This paper examines how smokers' beliefs about ‘light/mild’ cigarettes in Australia, Canada and the United Kingdom were affected by the removal of misleading ‘light/mild’ terms from packs.
Url:
DOI: 10.1111/j.1360-0443.2011.03533.x
Affiliations:
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